Terms and policies

Advertiser terms

These terms apply when you, or an agency on your behalf, run a campaign with distribution.dev. The plan you approve sets out the placements, countries, dates and price for that campaign.

Pricing and invoices

• Campaigns are priced per 1,000 impressions, by surface and country. You get the price in writing before you commit.
• We invoice monthly for what ran. Agencies can choose one invoice per client or one for the agency.
• Spend never goes over the budget you approved. You can pause a campaign or move budget between placements at any time.
• There is no minimum term. If you stop a campaign, you pay only for what ran before it stopped.

What we count

• An impression is counted when the ad is shown in a placement that follows our placement policy.
• Invalid traffic, such as bots, link scanners and duplicates, is filtered before billing, and the filtered count is in your report.
• A click is reported only when it matches an impression we served.

Creative and review

• Creatives follow our creative guidelines and the ad content policy.
• A person reviews every campaign before it runs. If we can't run an ad, we tell you why.
• You confirm you have the rights to everything you send us: names, logos, images and claims. Your ads must be accurate and lead to the product they describe.
• Publishers can turn off categories on their own sites, and you can include or exclude any placement, including daily.dev's.

Measurement

• You can add our conversion pixel to your site to count signups, and add your own measurement tags to a campaign. They fire alongside ours.
• When you use the pixel, you are responsible for asking your visitors for consent where the law requires it.

Publisher terms

These terms apply when your site, docs or newsletter is approved to show distribution.dev ads.

Your share

• You keep 70% of what advertisers pay for the ads shown on your site. We keep 30% to sell the ads, review every advertiser, serve and count the ads, and pay you.
• Your dashboard shows the gross, our share and your earnings for every campaign.
• Payouts follow the payout policy.

What you control

• You choose where the placement sits, within the placement policy.
• You can switch off any advertiser category on your site. Categories in the ad content policy never run anywhere.

What we ask of you

• Show the ad as served, labeled, and only where real readers can see it. Don't click your own ads, ask others to, or send automated traffic.
• Record an impression only when the ad is actually shown, and a click only when a reader clicks.
• Keep your content original, and tell us if your audience or site changes significantly.

Your data stays yours

Your traffic, readers and earnings stay with distribution.dev. They never reach daily.dev's sales or product teams, and we never contact your direct sponsors.

Ending the agreement

Either side can end the agreement at any time by telling the other in writing. Revenue earned up to that point is paid in the next payout. We can pause ads on a site immediately if we see invalid traffic or a breach of these terms, and we tell you why.

Placement policy

• One ad per page, visible, and labeled as an ad or sponsor.
• Never auto-refreshed, never hidden, and never placed where it could be mistaken for your own content or navigation.
• In newsletters, one sponsor block per issue, labeled.
• In AI chats and coding agents, a labeled placement after the answer or the finished task, never inside it.

Ad content policy

Every advertiser is a developer-tool, cloud or developer-service company, reviewed by a person. These never run on the network: gambling, adult content, weapons, political ads, crypto offerings and misleading claims.

Ads must be accurate, say who they are from, and lead to the product they describe. We may decline or remove any ad that we believe doesn't serve developers, and we tell the advertiser why.

Privacy policy

We target ads by content, not by personal profiles. We don't sell personal data.

When you visit this site

• Our hosting provider keeps standard server logs, such as IP address, browser and pages requested, to run and secure the site.
• When you fill in one of our forms, Typeform collects your answers for us. We use them to reply, to plan your campaign or to review your site, and we keep them while we work together and for a reasonable period afterwards.

When we show an ad

• We choose ads by what is on the page, in the issue or in the task: topic, surface, country and device type.
• We record impressions and clicks to count, bill and filter invalid traffic, and to keep any one ad from showing too often.
• Our ad server and dashboards are daily.dev's own ad technology.

When an advertiser uses our conversion pixel

• After a visitor gives consent on the advertiser's site, the pixel stores a click ID in a first-party cookie on that site for 30 days, so a signup can be credited to the ad click that led to it.
• Conversion events are kept for 30 days. The pixel doesn't use third-party cookies.

The full privacy policy covers each of these in detail, with your rights.

Your choices

You can ask us what we hold about you, or ask us to correct or delete it, by writing to collin@distribution.dev. We'll reply within the time the law allows.

Cookie policy

• This site: no advertising cookies. Google Analytics measures how the site is used: without cookies in the EU, the UK and Switzerland, and with first-party analytics cookies elsewhere. Our publisher form is hosted by Typeform and call booking by Cal.com; each may set cookies it needs to work.
• Ads on partner sites: chosen by content. We don't use cookies to build profiles of readers.
• Conversion pixel: one first-party cookie on the advertiser's own site, set only after consent, kept for 30 days. See the privacy policy.

Payout policy

• Publishers are paid every month for what the previous month earned, once that month's numbers are final.
• Before your first payout, we ask for your payment details and any tax forms your country requires.
• Revenue from invalid traffic isn't paid.
• If the agreement ends, earned revenue is paid in the next payout.

sellers.json and ads.txt

We list every approved publisher in our sellers.json. When your site is approved, we send you the line to add to your ads.txt, so buyers can confirm the ads on your site come from us.