distribution.dev

The developer ad network none of us could build alone.

No single developer site, newsletter or community reaches every developer. Together, we do. distribution.dev brings developer media into one network, sells it honestly and pays every publisher a fair share.

Our story

Why we exist

Developer publishers say the same things in public: ad money is small and shrinking, and nobody shows how the money is split.

We started from those complaints. Published share, one labeled ad per page, and every ad accounted for.

The shift

Where developers choose tools has moved

First forums, then communities and newsletters. Now the assistant in their editor. distribution.dev reaches the last two, in one campaign.

Best way to run Postgres migrations in CI?
asked by dmitri_k
42Use a separate migration job that runs before deploy…
17We just run them on app start, works fine for us
Then

Forums and Q&A

Developers asked strangers and compared answers.

#postgres#devops
Preview databases for every pull request
Maya Chen · 6 min read
Branch your Postgres like you branch code
Still

Communities and newsletters

Where they read about problems and new tools.

$ agent "set up auth for the API"
Reading src/routes/*.ts
Added middleware/auth.ts
23 tests passed
Keyring: drop-in auth for APIs.
Now

AI assistants and agents

Where they decide what to install, mid-build.

77% of DEV's developers use an AI coding assistant most days or more.

Source: DEV Community Developer Census.

The readers

Developers with years of building behind them

A look at DEV, one of the publishers in the network: people who ship across the stack and already work with AI every day.

6–10years coding, the median
1 in 3has coded for more than 20 years
83%work across two or more areas
78%use two or more AI tools

Source: DEV Community Developer Census. DEV members only.

A packed room of developers listening to a talk at a DEV community event
A DEV community event
Who's behind it

Built by daily.dev and DEV

Two places where millions of developers discover what to read every day. distribution.dev runs on daily.dev's ad technology.

Publisher data is used only to serve, measure, report and pay for ads. We never sell it.

distribution.dev
Built by two developer publishers, and run on daily.dev's ad technology.
Infrastructure

Proven ad infrastructure from day one

An ad server, measurement and reporting already running at developer scale every day, built by daily.dev and now connecting advertisers to an independent network.

In productionthe ad server daily.dev runs every day
Namedevery placement in every report
API + MCPcampaigns from your tools